PRS Guitars at SXSW 2012 with Under The Radar Magazine

Lineup Includes of Montreal, Chairlift, The Drums, Reggie Watts, Deerhoof, Bear in Heaven, Youth Lagoon, La Sera and more

Posted Mar 02, 2012

We're excited to be heading back to Austin and teaming up with our friends at Under The Radar magazine to sponsor three days of great music at SXSW. We'll be at the Flamingo Cantina on Wednesday, March 14th, Thursday, March 15th, and Friday, March 16th.

From Under The Radar:

Under the Radar magazine is excited to reveal the full lineups, poster, and set times for its three SXSW 2012 day parties, taking place on Wednesday, March 14th, Thursday, March 15th, and Friday, March 16th. The Friday party, which is presented by Shure, will feature headliner of Montreal performing their beloved 2004 album The Sunlandic Twins in its entirety, the only SXSW 2012 performance of the album. PRS Guitars is also sponsoring all three days.

The Drums headline Wednesday’s party. Wednesday’s lineup also includes The Love Language, comedian/musician Reggie Watts, Hooray for Earth, Sweden’s Niki & The Dove, Canada’s Trust, and Body Language.

Chairlift headline Thursday’s party. Thursday’s lineup also includes Bear in Heaven, Sweden’s Taken By Trees, Zambri, Com Truise, England’s Slow Club, and Denmark’s Choir of Young Believers.

Of Montreal headline Friday’s party. Friday’s lineup also includes Youth Lagoon, La Sera, Deerhoof, Cymbals Eat Guitars, Lost in the Trees, and England’s Django Django.

Wednesday and Thursday’s parties will feature free beer courtesy of Sapporo USA (while supplies last). Friday’s party will include free rum courtesy of RedRum and VooDoo Spiced Rum (while supplies last).

The parties will happen from 12–6 PM at the Flamingo Cantina at 6th and Red River (515 E. 6th Street, Austin, TX 78701). All events are free and open to the public—no RSVPs or badges are required. Other sponsors include Dorado Music Packaging and Motormouthmedia. This is the seventh year in a row that Under the Radar has hosted a party at SXSW.

Set times:

The Under the Radar SXSW Party 2012, Wednesday, March 14th:

5:00 PM: The Drums (

4:05 PM: The Love Language (

3:15 PM: Reggie Watts (

2:25 PM: Hooray for Earth (

1:35 PM: Niki & The Dove (

12:45 PM: Trust (

12:00 PM: Body Language (

The Under the Radar SXSW Party 2012, Thursday, March 15th:

5:00 PM: Chairlift (

4:05 PM: Bear in Heaven (

3:15 PM: Taken By Trees (

2:25 PM: Zambri (

1:35 PM: Com Truise (

12:45 PM: Slow Club (

12:00 PM: Choir of Young Believers (

Shure Presents the Under the Radar SXSW Party 2012, Friday, March 16th:

4:50 PM: of Montreal performing The Sunlandic Twins (only SXSW 2012 performance of the album) (

4:00 PM: Youth Lagoon (

3:10 PM: La Sera (

2:20 PM: Deerhoof (

1:30 PM: Cymbals Eat Guitars (

12:45 PM: Lost in the Trees (

12:00 PM: Django Django (